Wednesday, 9 March 2011

ITB Berlin – The world’s leading travel trade show

ITB Berlin – The world’s leading travel trade show opens this week and will see a variety of suppliers from tour operators, destinations, hotels, carriers and booking systems. 

The show will attract more than 180,000 visitors and over 10,000 exhibitors from 180 different countries which makes this the leading event in the tourism industry. 

It provides trade visitors with unique opportunities to benefit from the latest trends and concepts in the global tourism, with expert speakers from the industry and meet with new business partners and to do business.

Highlights include :

Future Day –  Portraying the future ideas of economy, society and travel patterns.

Hospitality Day – Discussing the challenges in the hotel industry

Mobility Day – Experts discuss strategies for environmentally friendly futures and their relevance to the tourism industry

Marketing and Distribution Day – Will look at and discuss the latest strategies and examples of marketing tourism  

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