Saturday, 16 July 2011

US hotel chains adapt to accommodate Chinese demand

In a sign of the times, Hilton and Starwood Hotel chains have made significant changes to their US hotels in order to accommodate for a boom in Chinese tourism. Figures show that visitors from mainland China have more than tripled since 2000 and is expected to triple again by 2015.

The Hilton and Starwood super brands hope to satisfy this demand by employing at least one member of staff who is fluent in Chinese, a tea kettle and slippers in each room and traditional Chinese breakfast items. Not only are Chinese the fastest growing number of visitors but also the largest spenders with the average Chinese visitor spending $6,243 per visit including airfares.

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